For Coke, Challenge Is Staying Relevant; The very idea that the Coke brand may be in trouble is startling, given that Coca-Cola has thrived for 127 years, surviving countless passing health fads
March 4, 2014 Leave a comment
For Coke, Challenge Is Staying Relevant
FEB. 28, 2014
Muhtar Kent, chief executive of Coca-Cola, center, at the opening of a bottling plant in Myanmar last year. CreditLynn Bo Bo/European Pressphoto Agency
Can this brand be saved? Read more of this post









