Real-Time Economic Data Could Be a Game Changer; Startup Uses Phone Photos to Track Grocery Inflation
October 17, 2013 Leave a comment
Real-Time Economic Data Could Be a Game Changer
Startup Uses Phone Photos to Track Grocery Inflation
SUDEEP REDDY
Oct. 15, 2013 12:32 a.m. ET
The world of economic data may be headed for a substantial revision. Private companies are deploying new technology to overhaul a half-century-old approach to tracking changes in the global economy, promising constantly- updated gauges to guide major corporations, hedge funds and governments. The latest entrant, Premise Data Corp., is the first to create real-time inflation data using hundreds of people snapping photos of store shelves and produce carts around the world daily to track price changes. Read more of this post

