LG Announces First TV With Flexible Screen Using OLED Technology

January 8, 2014 Leave a comment

LG Announces First TV With Flexible Screen Using OLED Technology

LG Electronics Inc. (066570) announced the first television with a flexible screen using organic light emitting diode technology, joining Samsung Electronics Co. (005930) in displaying sets that adjust viewing angles.The remote control can adjust how much the 77-inch screen curves for viewers, the world’s second-largest television maker said at the International Consumer Electronics Show in Las Vegas, where it’s displaying the set. Larger rival Samsung announced a bendable screen earlier today.

The world’s biggest producers are focusing on a ultra high definition TVs with new designs as they seek to revive shrinking global demand and stagnating prices. Both producers have struggled to make sets profitably using OLED, which is slimmer and brighter than earlier technologies.

LG has subjected its flexible screen to “tens of thousands of hours” of testing for reliability and durability, the company said in an e-mailed statement.

Six of Samsung’s 10 new TVs this year will feature a curved design, with sizes ranging from 55 inches to 110 inches.

Curved screens are designed to immerse viewers more in the programs they watch.

To contact the reporter on this story: Jungah Lee in Seoul at jlee1361@bloomberg.net

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Kee Koon Boon (“KB”) is the co-founder and director of HERO Investment Management which provides specialized fund management and investment advisory services to the ARCHEA Asia HERO Innovators Fund (www.heroinnovator.com), the only Asian SMID-cap tech-focused fund in the industry. KB is an internationally featured investor rooted in the principles of value investing for over a decade as a fund manager and analyst in the Asian capital markets who started his career at a boutique hedge fund in Singapore where he was with the firm since 2002 and was also part of the core investment committee in significantly outperforming the index in the 10-year-plus-old flagship Asian fund. He was also the portfolio manager for Asia-Pacific equities at Korea’s largest mutual fund company. Prior to setting up the H.E.R.O. Innovators Fund, KB was the Chief Investment Officer & CEO of a Singapore Registered Fund Management Company (RFMC) where he is responsible for listed Asian equity investments. KB had taught accounting at the Singapore Management University (SMU) as a faculty member and also pioneered the 15-week course on Accounting Fraud in Asia as an official module at SMU. KB remains grateful and honored to be invited by Singapore’s financial regulator Monetary Authority of Singapore (MAS) to present to their top management team about implementing a world’s first fact-based forward-looking fraud detection framework to bring about benefits for the capital markets in Singapore and for the public and investment community. KB also served the community in sharing his insights in writing articles about value investing and corporate governance in the media that include Business Times, Straits Times, Jakarta Post, Manual of Ideas, Investopedia, TedXWallStreet. He had also presented in top investment, banking and finance conferences in America, Italy, Sydney, Cape Town, HK, China. He has trained CEOs, entrepreneurs, CFOs, management executives in business strategy & business model innovation in Singapore, HK and China.

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