Chinese enterprises’ globalization ‘big in scale but weak’: Accenture
May 19, 2013 Leave a comment
Chinese enterprises’ globalization ‘big in scale but weak’: Accenture
Staff Reporter
2013-05-19
The globalization of Chinese enterprises has been “big in scale but weak,” Claire Yang, head of Accenture’s Greater China talent and organization service line, was quoted May 14 in a report on the caixin.com Chinese business news website.
In terms of business scale, direct overseas investments made by Chinese enterprises touched US$77.2 billion in 2012, posting a growth rate of more than 20 times the levels seen less than a decade ago, the report said.
However, the global percentage of Chinese foreign investments remained at a low level compared with other countries. An Accenture report indicated that in 2011, capital flow involving Chinese direct foreign investment accounted for 16% of that of the United States and 57% of Japan, and was ranked the world’s ninth largest.
The ratio of Chinese enterprises overseas revenue was low. Using Standard and Poor’s 500 index, the average overseas revenue recorded for an enterprise accounted for 27% of the total the enterprise generated in a year.Nevertheless, among the top 500 Chinese enterprises, the percentage of overseas revenue averaged 14.13%.
Chinese enterprises must still work to improve their brand exposure and influence in the international market. The degree of globalization in their top management is relatively low compared with their foreign counterparts.
Data showed that 22% of high-ranking managers at Chinese enterprises had a foreign educational background and 17% of such executives had worked overseas. In foreign enterprises, the percentage stood at 36% and 86%, respectively.
The overall globalization level of Chinese enterprises remains in a preliminary phase. The degree of maturity is still low, Yang said.
