Foreign automakers can expect more probes in China: Xinhua

Foreign automakers can expect more probes in China: Xinhua

Xinhua

2013-08-22

China’s price regulatory and anti-trust authorities have been closely watching excessively high prices of cars produced by foreign companies and joint ventures for over two years, sources in the National Development and Reform Commission told Xinhua earlier this week. Car industry could be the latest target of a campaign launched by the Chinese government against price-fixing, monopoly and other malpractices by multinational companies. Earlier this month, the commission fined six foreign milk powder makers over foul play. The monitoring, and potential investigation, aims at protecting consumers’ interests and ensuring full and open competition in the Chinese market. Facing a diligent watchdog and a better regulated market here, foreign firms now need to do some homework to adapt to the new environment.The price of an imported car in China is usually two or three times higher than in North America. And according to Rao Da, secretary general of the China Passenger Car Association, foreign car firms make 30% more profit in the Chinese market than the world average.

Besides, vehicles produced by joint ventures in China are also more expensive than that of the same models abroad, raising further concerns about foreign automakers’ price-fixing tactics.

Some international media outlets suggested that the campaign is driven by the “envy” of China’s domestic carmakers against their foreign rivals.

However, a probe into the issue will create a fair and healthy market environment, which benefits foreign and domestic firms alike and guarantees sustainable development.

In parallel with the pricing-regulatory measures, China is continuing the efforts to further open up to foreign businesses.

Two fully assembled foreign luxury cars were imported Monday at Beijing Capital International Airport, which becomes the first and only airport in China to provide airfreight service for finished cars. It will give foreign car makers another option to export cars to China, helping them save time and cut costs.

All in all, the changes in the Chinese market are in the interests of foreign companies, for which an advisable choice is to alter their market practices and play by the rules.

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Kee Koon Boon (“KB”) is the co-founder and director of HERO Investment Management which provides specialized fund management and investment advisory services to the ARCHEA Asia HERO Innovators Fund (www.heroinnovator.com), the only Asian SMID-cap tech-focused fund in the industry. KB is an internationally featured investor rooted in the principles of value investing for over a decade as a fund manager and analyst in the Asian capital markets who started his career at a boutique hedge fund in Singapore where he was with the firm since 2002 and was also part of the core investment committee in significantly outperforming the index in the 10-year-plus-old flagship Asian fund. He was also the portfolio manager for Asia-Pacific equities at Korea’s largest mutual fund company. Prior to setting up the H.E.R.O. Innovators Fund, KB was the Chief Investment Officer & CEO of a Singapore Registered Fund Management Company (RFMC) where he is responsible for listed Asian equity investments. KB had taught accounting at the Singapore Management University (SMU) as a faculty member and also pioneered the 15-week course on Accounting Fraud in Asia as an official module at SMU. KB remains grateful and honored to be invited by Singapore’s financial regulator Monetary Authority of Singapore (MAS) to present to their top management team about implementing a world’s first fact-based forward-looking fraud detection framework to bring about benefits for the capital markets in Singapore and for the public and investment community. KB also served the community in sharing his insights in writing articles about value investing and corporate governance in the media that include Business Times, Straits Times, Jakarta Post, Manual of Ideas, Investopedia, TedXWallStreet. He had also presented in top investment, banking and finance conferences in America, Italy, Sydney, Cape Town, HK, China. He has trained CEOs, entrepreneurs, CFOs, management executives in business strategy & business model innovation in Singapore, HK and China.

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