Singapore’s EDB bet on 3D printing industry to be the next big thing; some experts warn that too much available funding in a new venture could risk the formation of another industry bubble ready to burst

Singapore’s 3D printing industry could be the next big thing

POSTED: 11 Sep 2013 12:47 AM
Three-dimensional (3D) printing may be the next industry to propel growth in Singapore’s economy but experts remain wary.

SINGAPORE: Singapore’s Economic Development Board has set aside S$500 million over the next five years to develop the three-dimensional (3D) printing sector. However, some experts warn that too much available funding in a new venture could risk the formation of another industry bubble ready to burst. 3D printing is the process of building up successive micro-layers of material, typically from plastic or metal. It has been touted as the next industry to propel growth in Singapore’s economy.Prototype Asia, a company on the forefront of 3D printing, started out as a firm providing software prototypes and solutions in 2010.

The company set up a 3D prototyping division in the second quarter of 2012, which resulted in higher revenues — doubling from S$350,000 in 2011, to S$750,000 in 2012.

With turnover estimated to hit S$1.25 million in the third year of operations, Prototype Asia’s business model is one of the first few in the 3D printing industry to have succeeded.
Benoit Valin, director and founder of Prototype Asia, said: “A lot of companies do come to us with the specific purpose of disclosing their IP, disclosing their ideas, and their innovations, so that we are able to give them further ideas.

“3D printing for us is a tool that we use as part of our activities, as part of our work, as product designers, as prototypes. We rely on 3D printers to accelerate the process. And to enable us to create parts that are not normally to be created through other traditional manufacturing means.”

One of its clients, Mr Phillip Doyle who is a construction management consultant at Precast One, says Prototype Asia has helped realise his company’s precasting sketches into effective 3D printouts.

“What I can do with my simple sketchers is go to a metal worker and ask him to fabricate, which would take a long time. And they are very heavy,” he said.

“Now 3D printing is light, and we put that into a wall, which would be made of see-through plastic.

“With all the consultants involved, looking at a 3D printed model — we can then sort it out, and everybody signs off and you can have an ideal building situation.”

For a month, the Malaysian-based building system consultant has been making trips to work with Prototype Asia in Singapore — which mainly offers consultancy work.

This is because he has yet to find a 3D printing service that incorporate engineering consultancy in Southeast Asia.

Prototype Asia is working with local enterprises that deal with consumer products and electronics, advertising and marketing.

It also deals with aerospace, naval and military industries, helping to design and prototype parts and products of all types, though non-disclosure agreements are needed to be signed before work begins.

However, industry experts warn of investing in new ventures as there is a risk an industry bubble could be formed if there is too much available funding and poor company business models.

Some cited examples of investing in new technology waves — like when mobile technology, Internet and computer industries were in their early stages.

Dr Ian Gibson, from the Engineering Design and Innovation Centre of the National University of Singapore, said: “There is some suggestion to say that the market is over inflated in terms of capital investment in that technology bubble that may burst.

“That is a necessity — that may happen.”

Singapore may have been a pioneer in the 3D printing industry, but experts note that the building up of human capital has lagged behind the US and Europe – which have made consistent efforts to grow the industry.

Still, start-ups with an effective business model should have plenty of room to grow because a major player has yet to be established in Singapore.

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Kee Koon Boon (“KB”) is the co-founder and director of HERO Investment Management which provides specialized fund management and investment advisory services to the ARCHEA Asia HERO Innovators Fund (www.heroinnovator.com), the only Asian SMID-cap tech-focused fund in the industry. KB is an internationally featured investor rooted in the principles of value investing for over a decade as a fund manager and analyst in the Asian capital markets who started his career at a boutique hedge fund in Singapore where he was with the firm since 2002 and was also part of the core investment committee in significantly outperforming the index in the 10-year-plus-old flagship Asian fund. He was also the portfolio manager for Asia-Pacific equities at Korea’s largest mutual fund company. Prior to setting up the H.E.R.O. Innovators Fund, KB was the Chief Investment Officer & CEO of a Singapore Registered Fund Management Company (RFMC) where he is responsible for listed Asian equity investments. KB had taught accounting at the Singapore Management University (SMU) as a faculty member and also pioneered the 15-week course on Accounting Fraud in Asia as an official module at SMU. KB remains grateful and honored to be invited by Singapore’s financial regulator Monetary Authority of Singapore (MAS) to present to their top management team about implementing a world’s first fact-based forward-looking fraud detection framework to bring about benefits for the capital markets in Singapore and for the public and investment community. KB also served the community in sharing his insights in writing articles about value investing and corporate governance in the media that include Business Times, Straits Times, Jakarta Post, Manual of Ideas, Investopedia, TedXWallStreet. He had also presented in top investment, banking and finance conferences in America, Italy, Sydney, Cape Town, HK, China. He has trained CEOs, entrepreneurs, CFOs, management executives in business strategy & business model innovation in Singapore, HK and China.

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