Dynamic Duos: 5 Brilliant Business Lessons From Warby Parker’s CEOs
September 24, 2013 Leave a comment
Dynamic Duos: 5 Brilliant Business Lessons From Warby Parker’s CEOs
LAUNCHED IN 2010, EYEWEAR RETAILER WARBY PARKER HAS TRANSFORMED THE WAY MANY CONSUMERS THINK ABOUT GLASSES, SELLING ULTRA-STYLISH SPECS–ONLINE–FOR LESS THAN $100.
Neil Blumenthal and David Gilboa, Cofounders and CEOs
Warby Parker started with a casual conversation among friends. Four Wharton MBA students were hanging out one morning on campus, and one of them, Dave Gilboa, happened to mention how annoyed he was with the high price of eyeglasses. They talked over the problem a bit, wondering if glasses might somehow work as an online business. “I remember going home and just constantly thinking about this idea, having trouble going to sleep that night,” recalls Neil Blumenthal, who, along with Gilboa and the other two friends, founded the transformative web retailer in 2010. Three years later, Warby Parker is a major success. The online business–which has received $55 million in funding so far–combines innovations like home try-on with high-end design and a smooth user experience. And the company is now expanding to brick-and-mortar stores, an effort that should get a boost now that J. Crew CEO Mickey Drexler has joined Warby Parker’s board. Co-CEOs Blumenthal and Gilboa have made plenty of smart decisions while growing the business. They recently talked to Fast Company about their approach. Read more of this post





