Foreign baby formula firms adopt strategies to enter Chinese hospitals; The top five foreign formula makers in China are Mead Johnson, which takes 12.3% of the market share, Dumex with 11.7%, Wyeth with 11%, Abbott with 7.7%, and Nestle with 3.7%
September 30, 2013 Leave a comment
Foreign baby formula firms adopt strategies to enter Chinese hospitals
Staff Reporter
2013-09-29
Foreign dairy firms have made significant efforts to promote their infant formula in hospitals across China because the formula provided by hospitals has a significant impact on the purchasing choices of new mothers. According to a report by state broadcaster China Central Television on Sept. 16, foreign formula companies such as Dumex have bribed hospital personnel to use their formula to feed newborns. Read more of this post