Lenovo continues strategy of acquiring loss-making firms
March 1, 2014 Leave a comment
Lenovo continues strategy of acquiring loss-making firms
Staff Reporter
2014-02-25
Chinese PC giant Lenovo Group announced two major acquisitions before the Chinese New Year holiday at the end of January, almost a decade after it bought IBM’s PC business, the move which paved the way for its global expansion, China Entrepreneur magazine reports.
Lenovo will acquire IBM’s lower-end server business and Google’s Motorola Mobility, which will make the Chinese company the world’s third-largest server provider and smartphone vendor.
Investors expressed their pessimism for Lenovo’s purchase of two loss-making businesses by selling the company’s shares for two days after the Motorola deal was announced, which led to a 23% plunge in share price. Lenovo chairman and CEO Yang Yuanqing said however that he is confident about the investment.
Lenovo’s confidence is based on its past experience, the magazine said, citing the company’s acquisition of IBM’s PC unit in 2005, which had posted losses of US$171 million in 2002, US$258 million in 2003 and US$139 million between January and June 2004.
The magazine said that the decline of the PC business at the time has helped Lenovo build its success in the global market, as it was now the world’s No. 1 PC vendor, owing to the company’s strength in cost and supply chain management.
Similarly, Lenovo made the recent purchases when the server and smartphone businesses are seeing intense competition and lower profit margins, the magazine said.
However, since Lenovo is unlikely to have another nine years to integrate these new businesses the way it did with IBM’s PC unit, the magazine said the Chinese company has announced restructuring along with the deals, establishing four business groups.
The server business acquired from IBM will be integrated into Lenovo’s Enterprises operations run by executive vice president Gerry Smith, while Motorola Mobility will become part of the mobile business group led by Liu Jun.
Liu and Smith have both proven themselves in their respective fields during the past two years, the magazine said. Smith, who heads Lenovo’s American operations, has built the brand as one of the top three PC vendors in the United States, while Liu has cemented the company’s No. 2 position in China’s smartphone market.
