Creating customers for life in the everything-as-a-service (XaaS) economy
October 30, 2013 Leave a comment
Creating customers for life in the everything-as-a-service (XaaS) economy
BY ESMERALDA SWARTZ
ON OCTOBER 28, 2013
Search “everything-as-a service” (XaaS) and Google will spit out more than 1.5 billion results. Just based on its nomenclature, you can guess that XaaS is used to describe a variety of business models where almost anything can be delivered as-a-service — automobiles, wind turbines, jet engines and network devices are just a few examples. It’s not surprising that enterprises have begun to recognize the opportunity around the globe to transition business models to the cloud to take advantage of the XaaS trend. Gartner forecasts that the market for applications, application infrastructure and systems infrastructure delivered as public cloud services will reach $43 billion in 2015. Read more of this post





