Bhavish Aggarwal: Bringing Technology to Fleet Taxis

Bhavish Aggarwal: Bringing Technology to Fleet Taxis

by Ashish K Mishra | Feb 12, 2014

Bhavish Aggarwal’s Olacabs is running smooth on new technology

Bhavish Aggarwal | 28
Co-founder and CEO at Olacabs

Bhavish Aggarwal is a man of few words. Sample this. “Everybody in IIT Bombay is bright.” “Man, not even my girlfriend knows my GPA. I got married last week.” “I was born in Ludhiana but grew all over the place.” “I always wanted to be an entrepreneur.” Push him for details and he retreats. Maybe he’s shy, maybe not—certainly not when it comes to talking business. 
In just two years, Bhavish, 28, has already had a pretty good run with Olacabs. For one, the service is a hit in venture capital (VC) circles, having seen one infusion of angel funding and two rounds of VC funding. And thanks to the monies from Tiger Global and Matrix Partners, Aggarwal has the capital—and the dream—to take what started as a Mumbai-centric idea to build Olacabs into a pan-India company. “Being from IIT and given his computer science degree, he is clearly a smart guy. But he is the most talented entrepreneur I have seen irrespective of age,” says Avnish Bajaj, managing director of Matrix Partners.
It helped that Aggarwal is a man in the right place at the right time. Other than redBus, the transportation sector in India hasn’t seen much innovation in the last five decades, even when the world around it has changed. “There is a huge middle class, rising disposable income, technology… all of this put together can help build a much better experience. We are building technology for this ecosystem,” says Aggarwal. A world away from auto rickshaws and black-and-yellow cabs, if you will.
Was this going on in his head while working at Microsoft Research India? No. At that time, he was hoping to solve some real life society problem. “I wanted to make a big impact and create value,” he says. In a way, he’s got there. Ola, today, has a fleet of 8,000 vehicles (put together with an aggregation model as opposed to ownership) and employs 500-odd people. The company does not share its revenue or profit figures.
There are many service cab businesses plying their wares in India: What makes Ola different? One, it was born out of an experiential view which is the best source of entrepreneurship ideas. “I have often seen entrepreneurs look at solutions looking for profit,” says Bajaj. Two, Ola’s ability to create a marketplace; it is not like a redBus or IRCTC, as in, not just an easier way to get a cab or an easier ticketing system. “What we can see is that new people are buying cars and getting into this. So the technology is enabling new supply. Just like in the case of eBay where sellers made a living from the platform,” he adds.

While Ola has grown big, Aggarwal says he misses the starting-up days. There were times when he took all the customer calls and even drove a customer to the airport. He has operations people to do that now as he spends most of his time looking at the big picture ideas. What could those be? He mentions “growth” and “policy” intervention. Compared to peers, technology is the support system and his key differentiator today. The devil, instead, will be in the details—reliability, service and customer-driver interaction—and these are what Aggarwal will have to keep in his line of sight.


About bambooinnovator
Kee Koon Boon (“KB”) is the co-founder and director of HERO Investment Management which provides specialized fund management and investment advisory services to the ARCHEA Asia HERO Innovators Fund (, the only Asian SMID-cap tech-focused fund in the industry. KB is an internationally featured investor rooted in the principles of value investing for over a decade as a fund manager and analyst in the Asian capital markets who started his career at a boutique hedge fund in Singapore where he was with the firm since 2002 and was also part of the core investment committee in significantly outperforming the index in the 10-year-plus-old flagship Asian fund. He was also the portfolio manager for Asia-Pacific equities at Korea’s largest mutual fund company. Prior to setting up the H.E.R.O. Innovators Fund, KB was the Chief Investment Officer & CEO of a Singapore Registered Fund Management Company (RFMC) where he is responsible for listed Asian equity investments. KB had taught accounting at the Singapore Management University (SMU) as a faculty member and also pioneered the 15-week course on Accounting Fraud in Asia as an official module at SMU. KB remains grateful and honored to be invited by Singapore’s financial regulator Monetary Authority of Singapore (MAS) to present to their top management team about implementing a world’s first fact-based forward-looking fraud detection framework to bring about benefits for the capital markets in Singapore and for the public and investment community. KB also served the community in sharing his insights in writing articles about value investing and corporate governance in the media that include Business Times, Straits Times, Jakarta Post, Manual of Ideas, Investopedia, TedXWallStreet. He had also presented in top investment, banking and finance conferences in America, Italy, Sydney, Cape Town, HK, China. He has trained CEOs, entrepreneurs, CFOs, management executives in business strategy & business model innovation in Singapore, HK and China.

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