‘Innovation Prowess’: George S. Day on What Distinguishes Growth Leaders
Published : July 01, 2013 in Knowledge@Wharton
How did IBM, General Electric and other companies become growth leaders? Why is it that some companies lag behind — and stay behind? Those are the questions that Wharton marketing professor George S. Day explores in his book, Innovation Prowess: A Leadership Strategy to Accelerate Growth. Recently, Day spoke with David Heckman, practice leader, senior management at the Wharton School’s Aresty Institute of Executive Education, about why innovation prowess is the key to growth leadership. An edited transcript of the conversation follows.
David Heckman: I’m here with professor George Day to interview him about his new book, Innovation Prowess. George, welcome to Knowledge@Wharton.
George S. Day: Thank you, Dave. I’m very excited about sharing my thinking on my new book,Innovation Prowess. I’ve been working for over 25 years to understand what distinguishes consistent growth leaders — that is, companies that grow organically with their own resources — from growth laggards. I’m looking at growth leaders like IBM, Samsung, LEGO and companies of that caliber to try to discern over many, many years, what sets them apart. The answer comes in two parts. Firstly, they have what I call growth-seeking discipline. This resonates with Peter Drucker’s notion that innovation is a skill, just like learning the piano, that you build when you practice and invest a lot of time. It’s a replicable and disciplined skill. Read more of this post
Like this:
Like Loading...