Premji Invest, the family office of one of India’s richest individuals, Azim Premji, is reportedly in discussions to lead a $50 million (€37 million) fundraiser in e-commerce fashion retailer Myntra

PREMJI FAMILY OFFICE MULLS E-COMMERCE DEAL

ARTICLE | 20 NOVEMBER, 2013 12:05 PM | BY JESSICA TASMAN-JONES

Premji Invest, the family office of one of India’s richest individuals, Azim Premji, is reportedly in discussions to lead a $50 million (€37 million) fundraiser in e-commerce fashion retailer Myntra. The website, headquartered in Bangalore, was founded in 2007 and is now India’s largest online fashion and lifestyle store, with annual revenues of $120 million. It stocks Indian fashion brands, as well international household names, such as Nike, Reebok and Adidas.According to the Times of India, the transaction has not yet closed but Premji Invest is likely to be a co-investor in the latest round of funding, alongside British investor CDC, and existing investors, Accel Partners and Tiger Global.

Premji Invest reportedly has upwards of $1 billion for private equity investments in listed and privately run growth companies.

According to a report by KPMG and IAMAI, the Indian e-commerce industry has seen 150% growth to $9.5 billion in the three years to 2012.

Azim Premji is the second-gen chair, and a majority shareholder, at Indian conglomerate Wipro – the third largest IT services company in India.

He is ranked the country’s fourth richest man with an estimated net worth of $14 billion.

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Kee Koon Boon (“KB”) is the co-founder and director of HERO Investment Management which provides specialized fund management and investment advisory services to the ARCHEA Asia HERO Innovators Fund (www.heroinnovator.com), the only Asian SMID-cap tech-focused fund in the industry. KB is an internationally featured investor rooted in the principles of value investing for over a decade as a fund manager and analyst in the Asian capital markets who started his career at a boutique hedge fund in Singapore where he was with the firm since 2002 and was also part of the core investment committee in significantly outperforming the index in the 10-year-plus-old flagship Asian fund. He was also the portfolio manager for Asia-Pacific equities at Korea’s largest mutual fund company. Prior to setting up the H.E.R.O. Innovators Fund, KB was the Chief Investment Officer & CEO of a Singapore Registered Fund Management Company (RFMC) where he is responsible for listed Asian equity investments. KB had taught accounting at the Singapore Management University (SMU) as a faculty member and also pioneered the 15-week course on Accounting Fraud in Asia as an official module at SMU. KB remains grateful and honored to be invited by Singapore’s financial regulator Monetary Authority of Singapore (MAS) to present to their top management team about implementing a world’s first fact-based forward-looking fraud detection framework to bring about benefits for the capital markets in Singapore and for the public and investment community. KB also served the community in sharing his insights in writing articles about value investing and corporate governance in the media that include Business Times, Straits Times, Jakarta Post, Manual of Ideas, Investopedia, TedXWallStreet. He had also presented in top investment, banking and finance conferences in America, Italy, Sydney, Cape Town, HK, China. He has trained CEOs, entrepreneurs, CFOs, management executives in business strategy & business model innovation in Singapore, HK and China.

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